Thursday, April 3, 2014

Playing Along

In an agency, the reality is that there are many clients.  Sure, that's the dirty little secret nobody likes to talk about because we all play along and pretend that you, Mr./Ms. CMO, are the only God I serve.  But the truth is I have three, five, seven, etc. clients and each one has a budget and deadlines and I'm trying to make everyone happy.

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